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Rocky Road

October 7, 2025

We were first brought into the Rocky Road universe to design character avatars for a mobile game called Polo.

At the time, the concept of the game was taking inspiration from family-friendly, wholesome, immersive worlds such as Animal Crossing and Nintendo’s Miiverse. The other style inspiration we were asked to draw from was the Oh No Softie font, branding that was intended to feel playful, social and approachable.

From there, our journey with the Rocky Road team lead us to design not just avatars, but clothing, concept art, rewards, and entire worlds.

Below is a snapshot of the work we made during our time working with them.

View fullsize RR_Website_PoloAvatarSketches_01.png
View fullsize RR_Website_PoloAvatarSketches_02.png
View fullsize RR_Website_PoloAvatarSketches_03.png
View fullsize RR_Website_PoloAvatarSketches_04.png
View fullsize RR_Website_PoloAvatarSketches_05.png
View fullsize RR_Website_PoloAvatarSketches_07.png
View fullsize RR_Website_PoloAvatarSketches_06.png
View fullsize RR_Website_PoloAvatarSketches_08.png
View fullsize RR_Website_PoloConceptArt_v01.jpg
View fullsize RR_Website_PoloConceptArt_v02.jpg
View fullsize RR_Website_PoloConceptArt_v03.jpg
View fullsize RR_Website_Polo_Items_05.jpg
View fullsize RR_Website_Polo_Items_02.jpg
View fullsize RR_Website_Polo_Items_03.jpg
View fullsize RR_Website_Polo_Items_07.jpg
View fullsize RR_Website_Polo_Items_01.jpg
View fullsize RR_Website_Polo_Items_04.jpg
View fullsize RR_Website_Polo_Items_06.jpg
View fullsize RR_Website_HeroLevels_01.jpg
View fullsize RR_Website_HeroLevels_02.jpg
View fullsize RR_Website_HeroLevels_03.jpg
View fullsize RR_Website_HeroLevels_04.jpg
View fullsize RR_Website_HeroLevels_05.jpg
View fullsize RR_Website_HeroLevels_06.jpg
View fullsize RR_Website_HeroLevels_07.jpg
View fullsize RR_Website_HeroLevels_08.jpg
View fullsize RR_Website_HeroLevels_09.jpg
View fullsize RR_Website_HeroLevels_10.jpg
View fullsize RR_14_Gems_01.png
View fullsize RR_14_Gems_SKETCHES_01.png
View fullsize RR_18_Money_SKETCHES_01.png
View fullsize RR_18_Money_01.png
View fullsize RR_Website_StarsCharacters_01.jpg
View fullsize RR_Website_StarsCharacters_02.jpg
View fullsize RR_Website_StarsCharacters_03.jpg
View fullsize RR_Website_StarsCharacters_04.jpg
View fullsize RR_Website_StarSurferArt_01.jpg
View fullsize RR_Website_StarSurferArt_02.jpg
View fullsize RR_Website_StarSurferArt_03.jpg
View fullsize RR_Website_StarSurferArt_04.jpg
View fullsize RR_Website_StarSurferArt_05.jpg

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